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Date:         Tue, 29 Jul 1997 15:52:07 +0100
Reply-To:     John Whittington <johnw@MAG-NET.CO.UK>
Sender:       "SAS(r) Discussion" <SAS-L@UGA.CC.UGA.EDU>
From:         John Whittington <johnw@MAG-NET.CO.UK>
Subject:      Re: Missed opportunity?
Comments: To: Theo DP <theodp@AOL.COM>
Content-Type: text/plain; charset="us-ascii"

On Tue, 29 Jul 1997, Theo DP <theodp@AOL.COM> wrote:

>You're right about paying for Microsoft products once: > >* You paid once for Microsoft Works... >* And once for Microsoft Word 2.0... >* And once for Microsoft Word 6.0... >* And once for Microsoft Office 4.2... >* And once for Microsoft Office 4.2 Professional... >* And once for Microsoft Office '95 Professional... >* And once for Microsoft Office '97 Small Business Edition... >* And once for Microsoft Office '97 Standard Edition... >* And once for Microsoft Office '97 Professional...

Theo - surely the point is that not everyone wants/needs to upgrade that often. With MS products, they only pay again if/when they decide to upgrade; SI force people to pay again (and again, and again ...) even if they decide *not* to upgrade. If SI offered a 'perpetual' licence, small (and poor) users like me would probably still be using 6.10 at the moment - and then maybe wouldn't pay to upgrade until 7.0 (more likely 7.1).

I often wonder at the PR wisdom of SI's licensing policies, since so many people get 'hot under the collar' about this. If they *did* offer perpetual licences, with a charge for technical support after the first year, and *full* (not renewal) prices for each upgrade, then I strongly suspect that their turnover would be just as great (quite probably greater), but most users would be much happier because they felt 'in control' of the choices/decisions!

Regards

John

----------------------------------------------------------- Dr John Whittington, Voice: +44 1296 730225 Mediscience Services Fax: +44 1296 738893 Twyford Manor, Twyford, E-mail: johnw@mag-net.co.uk Buckingham MK18 4EL, UK CompuServe: 100517,3677 -----------------------------------------------------------


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