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Date:   Fri, 4 Jun 2004 14:21:08 -0400
Reply-To:   "Fehd, Ronald J. (PHPPO)" <RJF2@CDC.GOV>
Sender:   "SAS(r) Discussion" <SAS-L@LISTSERV.UGA.EDU>
From:   "Fehd, Ronald J. (PHPPO)" <RJF2@CDC.GOV>
Subject:   book review: The Wisdom of Crowds
Content-Type:   text/plain; charset="US-ASCII"

or Why you get better and faster answers from SAS-L.

ah, this is why I go on vacation: to pick up The Economist and read a good book review:

The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations by James Surowiecki (Author)

http://www.amazon.com/exec/obidos/tg/detail/-/0385503865/qid=1086371926/ sr=1-1/ref=sr_1_1/002-2954967-7716001?v=glance&s=books

read the opening paragraph of the article: http://www.economist.com/displaystory.cfm?story_id=S%27%2980%2CQA%2B%21% 20%40%214%0A&CFID=29724142&CFTOKEN=2ac5208-4a5ed343-c9e8-41c7-bdb2-97409 043bcf1

\begin{quote} from The Economist review ... a paradox: often, the multitude knows better than the wise individual. ... case after surprising case where the amalgamated views of a crowd reach a more accurate conclusion than the single expert does. %{direct quote from book:} "Under the right circumstances, groups are remarkably intelligent, and are often smarter than the smartest people in them."

... that corny game show, "What Wants to Be a Millionare?" Across a large sample of shows, those ... who took the option to call an expert for an answer got it right almost 65% of the time. But the ones who asked the studio audience -- hardly a gathering of gurus -- did far better; they got it right 91% of the time. .... %{direct quote from book:} "With most things, the average is mediocrity, With collective intelligence, it's excellence. You could say it's as if we've been programmed to be collectively smart." .... The two ultimate tests of the wisdom of crowds are the market and democracy. .... Democracy gives him more trouble, perhaps because he can't quite believe that American voters make sensible choices. But ultimately he is on the side of Thomas Jefferson, who said, "State a moral case to a ploughman and a professor. The former will decide it as well and often better than the later because he has not been led astray by artificial rules." A crowd of ploughpersons is thus wiser than a plurality of professors. \end{quote}

Quite a hilarious set of commentary and examples in the review. Recommended reading for those who see SAS-L as Collective Wisdom

Ron Fehd the macro maven CDC Atlanta GA USA RJF2@cdc.gov and occasional ploughperson

do not fold, spindle, or mutilate -- IBM punch card ... the consensus process


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