Date:         Thu, 20 Sep 2001 02:57:27 -0700
Reply-To:     "Karsten M. Self" <kmself@IX.NETCOM.COM>
Sender:       "SAS(r) Discussion" <SAS-L@LISTSERV.UGA.EDU>
From:         "Karsten M. Self" <kmself@IX.NETCOM.COM>
Subject:      OT:  Palm [tm] fight with websites backfires
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Interesting item in Yahoo!'s news coverage today:

http://dailynews.yahoo.com/h/cn/20010920/tc/palm_fan_sites_duke_it_out_1.html

    Palm, fan sites duke it out
    By Ian Fried CNET News.com

    What Palm hoped would be a way to clarify its marketing and protect
    its brand name may have backfired.

    The company recently has been sending letters to a number of
    handheld enthusiast sites with "Palm" in their domain name, seeking
    to get the sites to change the reference to "Palm OS" by offering a
    free license to use that name instead.

    However, some of those sites are changing their names to ones that
    avoid Palm entirely. Palmguru.com is changing its name to
    PocketAnywhere.com. Palmgoddess.com is now Pocketgoddess.com. And
    Palminfocenter's editor in chief said he is mulling over his
    options.

...one wonders when companies will learn that you don't argue with your
customers.  And you just simply *don't* fuck with your fans who are
doing your marketing for you.

In related news, we note that the first hit for "SAS linux" at Google
leads to a page clarifying SI's own stance on use of its trademarks.

    http://www.google.com/search?q=sas+linux

Peace.

-- 
Karsten M. Self <kmself@ix.netcom.com>        http://kmself.home.netcom.com/
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